SUPPORT SA TALENT™ [now in its third year] was spearheaded by PROTOUCH™ to recognise local road cycling talent and create a platform upon which, to build funding opportunities.
The SUPPORT SA TALENT™ for Athletes Project includes: our National Road Cycling Series; our Foundation – in partnership with Phil Liggett; and, our Marketplace – where Fans can access preferentially-priced products and participate in our Auctions.
OUR NATIONAL ROAD CYCLING SERIES and data rankings project [launched in 2018] tracks and ranks over 1 000 athletes – across 30 road cycling events annually. PROTOUCH™ spearheaded its development to recognise and award talent [across 14 categories] at our annual Awards Event, hosted by Phil Liggett. We have raised more than R200 000, that was distributed to the winners in 2018 and 2019.
During Covid-19 lockdown, we also introduced a Virtual Racing Series that has over 200 South African riders taking part each week, on our own Zwift event.
PHIL LIGGETT FOUNDATION – together with our Patron, Phil Liggett – the global voice of cycling – we have formed a foundation to further enable SA Athletes. The intent is to kickstart this Foundation during 2020, by building upon the impact projects already underway:
Individual Athlete and/ or Team campaigns, using our Fund Your Passion™ Crowdfunding Platform; Rebates earned from the soon-to-be-launched Fund Your Passion™ Athlete Affinity Card; and, our Events such as the Road Cycling Series Annual Awards Event and Auctions; and, the SUPPORT SA TALENT™ Athlete Rewards Programme.
MARKETPLACE where Fans access preferentially-priced products and services, from Great Brands that #SupportSATalent, and participate in Auctions – for athlete-signed memorabilia, photographs and, experiential events with Athletes and, their Teams.
OUR 2020 MISSIONS
- RECOGNISING SOUTH AFRICA’S TOP ATHLETES AND TEAMS – we track and rank South African Athletes and their Teams, competing in the Road Cycling Series. We recognize these Athletes at our annual Road Cycling Series Awards event.
- SHARING SOUTH AFRICAN ATHLETES STORIES – we provide a platform for South African Athletes to share their stories and results, their thoughts, hopes, dreams and fears.
- ENABLING SOUTH AFRICAN ATHLETES WITH ACCESS TO FUNDING – we engineer funding mechanisms for South African Athletes, who participate in UCI and selected National Team Events.